Arts Marketing

I just finished reading Playbill. com's Top Theatre Stories of the Year . The leading story discusses how stars sell tickets, and in a ...

Sometimes at the conclusion of a speech that I am giving, I have someone from the crowd come up to me and thank me for all the great informa...

In the last few weeks, I have been doing quite a bit of traveling. I have gotten the opportunity to speak with many of my colleagues from ar...

Once again I find myself at the National Arts Marketing Project Conference , which is being held this year in Providence, RI. This is my fif...

Many established arts organizations are finding themselves in the position of having to reinvent tried and true business models to adapt to ...

I have just returned from a National Arts Strategies seminar entitled Managing People . One of the many things I love about their seminars ...

If I had a quarter for every time I have been asked in my career how I planned on attracting new audiences to an organization, I would be a ...